Google AdSense is a means of easily generating revenue from your web pages. What happens is that Google serves advertisements to your site, to anywhere you choose on the site – you can see some ads here, at the end of each post. People pay Google for those ads to be placed, and you get a percentage of the payment!
Why would users want to click on ads on your site? Google analyses your web page to see what sort of ads would be contextually appropriate. For example, if the page contains information on skipping rope, then any ads that anybody has written to sell skipping rope would be a potential candidate for inclusion. On many of the pages here, you will see ads about AdWords and products to help you with AdWords, because that’s the topic of many of the pages.
You get to place the ads wherever you like! You’re the publisher. There are various guidelines regarding the content of the page that you place the ads on that you must adhere to, or you risk getting dropped from the AdSense programme.
As regards payment, you will either be sent a cheque, or you may have the opportunity to get an electronic funds transfer. If you are outside the US, this is definitely the best approach, as the revenue is given in US dollars.
David Thomas, The Affiliate Marketer
