Today, I shall just offer some advice based on my own experience.
If you have a campaign that is converting but only just about covering the advertising costs, move on.
I have made sales from one of my campaigns that initially made me a small profit. I thought that was excellent, and I proceeded to spend a lot of time trying to optimise the campaign. I’m sure I learned a lot from the process, but the campaign has ended up making a small loss, and I’ve spent ages on it; the time I’ve spent on it would have been much better placed finding other more profitable campaigns.
You’ll have to make up your mind what return on investment would be acceptable to you; I would suggest not less than 150% as a general rule. If you don’t achieve this, move on. Try another product! There are lots of affiliate programmes out there, so just keep trying until you succeed. That’s the secret to this game: keep trying. As time goes on, you learn about what converts and what doesn’t.
Tomorrow I’ll be revealing a tool that will help you find the best programmes available on Clickbank.
David Thomas, The Affiliate Marketer
